Tudor Style Ref. M12503 (Two-Tone Champagne Dial)
Dress Watch/Everyday Sport · Tudor (Rolex SA). Positioned as the 'technically adventurous' sister brand to Rolex, offering high-quality Swiss manufacturing at a more accessible luxury price point.
Period: Modern Luxury (2010s-Present) with Retro Influence. This model was launched around 2014, drawing heavy inspiration from the classic 1950s-70s Prince Oysterdate designs.
Type
Dress Watch/Everyday Sport
Brand
Tudor (Rolex SA). Positioned as the 'technically adventurous' sister brand to Rolex, offering high-quality Swiss manufacturing at a more accessible luxury price point.
Movement
Automatic/Self-winding, Tudor Calibre T601 (based on ETA 2824 or Sellita SW200-1), 28,800 vph, approx. 38-hour power reserve, 25 or 26 jewels.
Dimensions
38mm diameter, ~10.5mm thickness, 45mm lug-to-lug, 20mm lug width. This is the mid-size version of the Style collection.
Description
The Tudor Style is a sophisticated blend of 20th-century elegance and modern reliability. It serves as a refined alternative to the Rolex Datejust, offering a similar 'go-anywhere-do-anything' aesthetic but with a more understated brand identity. The champagne dial and two-tone gold elements provide a warm, vintage-inspired look that transitions perfectly from business attire to casual wear.
Key Features
Unique 'Double Bezel' (stepped gold), dauphine hands, champagne sunray dial, and the curved 'Self-Winding' text which pays homage to vintage Tudor Rose-era watches.
Dial Description
Champagne sunray finish with a subtle radial texture. Features applied baton-style gold indices and matching dauphine-style hands. Date window at 3 o'clock. Text includes 'TUDOR GENEVE' below the shield logo and 'ROTOR SELF-WINDING' in a smile curvature.
Case Material
Two-Tone: 316L Stainless Steel case with 18k Yellow Gold double bezel (stepped design). Finishing is a high-polish on the bezel and case sides with brushed upper lugs.
Crystal Type
Flat scratch-resistant sapphire crystal with anti-reflective coating on the interior.
Bezel Details
Fixed double bezel in 18k yellow gold, featuring a unique fluted/stepped design that creates a play of light distinct from traditional fluted bezels.
Crown & Pushers
Push-pull (non-screw down) winding crown in 18k yellow gold, embossed with the Tudor Shield logo. No crown guards.
Bracelet or Strap
Typically paired with a three-link or five-link two-tone bracelet (steel and gold) or a black leather strap. This specific image shows the watch head without the strap attached.
Caseback Details
Solid brushed stainless steel screw-down caseback with standard Tudor markings ('Geneve', 'Suisse', and shield logo). No exhibition window.
Movement Type
Automatic/Self-winding, Tudor Calibre T601 (based on ETA 2824 or Sellita SW200-1), 28,800 vph, approx. 38-hour power reserve, 25 or 26 jewels.
Water Resistance
100 meters (330 feet). While rated for 100m, the lack of a screw-down crown means it is best suited for surface splashes and light rain rather than active swimming.
Origin & Provenance
Swiss Made. Manufactured in Geneva and Le Locle. The movement is a modified and regulated Swiss ETA/Sellita base.
Age Estimate
Produced circa 2014-2022. This specific aesthetic belongs to the modern 'Style' collection era.
Cultural Significance
Represents the era when Tudor regained its global footing by revisiting its archive for inspiration. It stands as a bridge between the sport-heavy Black Bay line and the more formal Royal collection.
Condition Notes
The watch appears in Good throughout. There are visible hairline scratches on the polished gold bezel and lugs. The hands and dial remain in Excellent condition with no signs of oxidation. The watch is shown without pins or a strap.
Value Estimate
MSRP was approximately $2,800-$3,200. Current secondary market value ranges from $1,400 to $1,900 depending on the presence of the original bracelet and box/papers.
Care & Maintenance
Recommended service every 5-7 years. Because it has a push-pull crown, avoid swimming. Keep away from strong magnets. Clean case with a microfiber cloth and soft brush.
Similar Watches
Rolex Datejust 36 126233 (higher price, in-house), Longines Conquest (similar category), Omega Seamaster Aqua Terra (sportier alternative), Tudor Royal M28503.
Interesting Facts
The 'Tudor Style' line was specifically designed to capture the aesthetic of the 1950s Tudor Prince and Tuxedo models. It was one of the last major Tudor lines to use 'Rotor Self-Winding' branding before moving toward 'Chronometer' branding for in-house movements.